The Beautiful Tourist Spot Where Fresh Air is Now Being Sold

In a world where traditional souvenirs often include keychains, magnets, or trinkets, an Italian company is offering a refreshingly unique memento: canned fresh air from Lake Como.

The company, Italia Comunica, has begun packaging 400ml of fresh air collected from the beautiful surroundings of Lake Como and selling it for $11 per can. The air is sealed to ensure it remains 100% fresh, giving tourists the opportunity to take home a literal breath of Italy’s natural beauty.

Lake Como, one of Italy’s most picturesque destinations, is famous for its stunning alpine views and serene waters, attracting visitors from around the world. Now, those who want to capture the essence of the lake in a truly unconventional way can purchase a can of its fresh, crisp air.

But Lake Como isn’t the only place in Italy where canned air is becoming a popular souvenir. The trend has already taken off in Naples, where tourists can buy air collected from the city’s scenic coastal areas. It seems that more and more visitors are opting for this unusual and eco-friendly keepsake as a reminder of their travels.

For $11, tourists can enjoy the novelty of having their very own can of Italian air—whether to display as a conversation starter or simply as a quirky reminder of their time in one of the most beautiful parts of the world.

So, next time you visit Lake Como, don’t forget to grab a can of fresh air—it might just be the most unforgettable souvenir you bring home!